40 Hours of Television

The class is over, but the discussion continues. Does the media shape reality, or does reality shape the media? Art can imitate life...and life can imitate art. "40 Hours of TV" will explore the media and its impact on us all.

Saturday, August 27, 2005

Bad Commercials

A quick roundup of some of the bad commercials currently airing:

Lee Iacocca and Snoop Dogg

What do you get when you pair an 80-year-old white guy with a popular rap star? Pure magic! Okay, no, you don't.

Chrysler's former chairman Lee Iacocca is starring in a series of commercials. One features Jason Alexander, another has Iacocca having breakfast with his "granddaughter" and yet another pairs Iacocca with Snoop Dogg.

You know, I don't really get Snoop Dogg. I don't know, maybe I'm just not hip to what the kids are into these days. I'm trying to imagine what Snoop and Iacocca were thinking when they first met. Which would be, "Who the hell is that guy?"

In the commercial, the two are golfing, with Snoop babbling on in his, I don't know you'd call it, Snoop talk, of which I understood not a single word. Iacocca echoes my sentiments in not understanding a word being said by Snoop. At the end of the commercial, Snoop puts his spin on Iacocca's signature line, "If you can find a better car, buy it" with "If the ride is more fly, you must buy."

Grade: D

Capital One David Spade "No" Campaign

With each viewing of the David Spade campaign I feel myself inching ever so closer to death, which would be a welcome relief from his horrible, horrible, horrible commercials.

Grade: F----

Citibank Identity Theft Campaign

Just horrible. You get 30 seconds of a horrible, horrible voiceover of someone who represents the identity theft thief babbling on about the things they stole, coming out of the mouth of a person of the opposite sex (to represent the victim, naturally). I hate each and every one of these ads with a passion.

Grade: F

What are some other choices for bad commercials?

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